#nudge #emotions #bodylanguage #statusquo #identity #stoicism #design #framing
Here’s what I’m up to…
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Persuasion Articles of the Week
Image “our bench days” by phlubdr, Flickr, CC-By-2.0 -
10 Things I Learned from “The Obstacle is the Way” by Ryan Holiday
Much of what we think of as “persuasion” is really “motivation.”
The secret to “motivating people” is to find what already motivates them, and to tap into that. Because you’re not likely to change someone’s mind, and…
people aren’t going to work against their own happiness.
“The Obstacle is the Way” by Ryan Holiday A great way to tap into existing motivations is to frame your argument in a way that encompasses the interests of each group. (more…)
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Persuasion Articles of the Week
Photo “IMG_2810_1” by Allie, Flickr, CC-By-2.0 #Trump #interest #persuasion #advertising #contrast #hypnosis #opticalillusion #genuine
Big List Today! Including a Free UDemy Course on Hypnosis and a chance for your free ebook, The Easy Way to Start a Conversation
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Interesting Developments
A few days ago I asked my email list if they had any side projects going on, any hobbies to direct their creative energies, any businesses they were trying to build.
Photo “001102” by my new favorite photographer
Alexey Gaponov, Flickr, CC-By-2.0I heard back from a few of my most excellent subscribers (thanks!) sharing some cool side projects. Photography and drop-shipping are among of the responses that I share an interest in.
One reader, William, wrote in, and he and I had a little conversation… William mentioned that he had an interest in side projects… but was having a hard time finding something interesting enough to spend his valuable time. (more…)
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Persuasion Articles of the Week
Photo “Slot Machines” by Rennett Stowe, Flickr, CC-By-2.0 #reactance #photography #socialengineering #hypnosis #emotions #social
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4 Ways to Combat Reactance
Last week we discussed Reactance.
Reactance is people’s natural resistance to your suggestions. People prefer the known, they don’t want to change the status quo. If you suggest a change…
“What makes you so smart!?”
As people of influence, how do we combat people’s natural resistance to being told what to do?
This past weekend I attended a kid’s birthday party with my 5 year old daughter.
The party is at a gymnastics gym in the suburbs. Short and sweet and cake and we’re outta there. The staff takes care of everything, pretty good setup with minimal fuss for the parents.
“Friends :-)” by @BK, Flickr, CC-By-2.0 -
Persuasion Articles of the Week
Two sides to every story… Image “distant distance” by Rennett Stowe, Flickr, CC-By-2.0 #names #truth #sociamedia #authority
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Why People Say NO to Your Good Ideas
People are a suspicious lot, aren’t they?
If you offer to carry someone’s groceries through a parking lot, they’d refuse.
Offer to exchange money with someone, your $20 for their $10 in a clear win for the other person… they’d refuse.
Photo “CL Society 218: Crossing arms” by
Francisco Osorio, Flickr, CC-By-2.0Both situations are unusual, out-of-the-ordinary.
Humans like what’s known, what’s comfortable. Anything different from the status quo is…
suspicious! (more…)
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The Number One Killer of Your Creativity — and Your Accomplishments
I’m in the middle of writing two books.
Ok, not really ‘the middle.’
“Book” by Noah Dibley, Flickr, CC-By-2.0 I say ‘the middle’ because I’ve started writing the books — one of which is available now for subscribers before I finish blowing it up into a full book for sale.
Two Books? Foolish and optimistic me!
