#money #sales #technology #values #persuasion #chrissvoss #sports #effort #masshysteria
Direct Response Marketing Copy & Strategy
#money #sales #technology #values #persuasion #chrissvoss #sports #effort #masshysteria
Famous advertising man Claude Hopkins wrote in his book My Life in Advertising that his desire to go into sales was an effort to graduate from the debit class.
In his administrative position, Hopkins recognized that he could only make so much money if he drew a company salary. To graduate from the debit class, Hopkins had to produce income for his employer.
Hopkins became a very successful rainmaker, bringing in the magical rain —money— that allows a company to grow.
Not all sales people are rainmakers… but they could be. You could be.
Jeffrey J Fox’s book How to Become a Rainmaker details the rules to becoming this high-selling rainmaker in your company. Continue reading “How to Become a Rainmaker by Jeffrey J Fox”
#story #socialcapital #haters #hierarchy #status #evil #frame
Jan 22
Saint Paul, Minnesota
Do you struggle to build new habits?
You’re not alone.
With the New Year, many people want to build a new habit… Continue reading “3 Tips to Build New Habits”
#thinking #memory #pornography #marketing #peak-end-rule #confirmation-bias
#desire #focusingillusion #reactance #enemy #choices #marketing #indoctrination #sales #motivation #socialproof #authority #Ikea #blame #mimeticconflict #status #confirmationbias
#inflammation #pain #health #polite #technology #persuasion #food #restaurants #socialskills #light #nature #customers
Think fast!
A lawyer, a priest, and a dentist walk into a bar…
Maybe you’ve heard this one before?
The brain has this thing with events that come in 3’s.
For example, we think bad luck comes in threes.
We’re relieved when that third thing finally happens… and it wasn’t all so bad after all.
This is one Rule of Three.
There are more tho…
Here’s a few. Continue reading “Rules of Three”
Today on the Persuasion Play Podcast, episode 008…
I welcome a very special guest, Mr. Drayton Bird!
Drayton Bird is an old-school direct marketer and advertiser. He worked along side fellow greats such as Eugene Schwartz and David Ogilvy, who famously claimed that… Continue reading “Marketing Adventures with Drayton Bird (Persuasion Play Podcast 008)”
Happy Friday the 13th!
#charm #bodylanguage #motivation #mantra #alphawaves #reading #brain #advice #pacing #mental #visualization