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Opportunity Knocks at 30fps

One thing that most people won’t see during an economic downturn is opportunity.

But opportunity is out there.

And not the $25/hr Deskside Computer Support position that just landed in my inbox.

Real money. Like, $300 to $1,000 for a few hours of work.

When you make a compelling offer to solve someone’s legitimate problems, they’re happy to give you work. (Check out my review of The Secret of Selling Anything, here)

And if you’re decent with a camera and a computer, here are two opportunities I see right now:

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21 Words that Shift the Blame

I used to work in computer security.

Security was always top of mind for our department, and we were on the lookout for ways to improve security.

“Old Computer” by Marlo Mckenzie, Flickr, CC-By-2.0

For many non-IT people, however, it seems that their own jobs are top of mind for them (duh). Most employees aren’t focused on security, but on communication and convenience to get their own jobs done.

Convenience and security are often at odds.

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Posted on Categories Opinion

Denny Hatch’s 7 Emotional Buttons to Get People to Take Action!

Denny Hatch is an “old-school” marketer and copywriter that cut his teeth with direct mail, long before the internet was a thing.

The emotions Hatch identifies in his out-of-print book The Secrets of Emotional, Hot-Button COPYWRITING get people’s juices flowing.

Emotions, it should be said, are the basis for most decisions that people make (but I suspect you already knew that, you wise cookie you… and if you didn’t know it — good on you for wanting to learn!)

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Creativity Comes from Crisis Mode

7:30am Saint Paul Minn

Good morning,

I’m sitting down to work with a cool cup of coffee —my favorite— and a quiet house. My parents have the kids today and I’m hoping to get some good work done.

I have my laptop, my notebook and pencil, and my newest favorite album playing loud, ARC by Anthony Roth Costanzo (check it out here on Spotify or YouTube— it’s not for everybody).

How’s work treating you? “Old Computer” by Marlo Mckenzie, Flickr, CC-By-2.0

Work, across the world, is starting to look very different for many people. Hours are cut as we try to balance our new home life with whatever we can accomplish remotely. Businesses are cutting back on expenses, resources are running low, costs are high, patience is thin.

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How to Stop Worrying

Humans have the unique ability, so far as we know, to think abstractly about the future and make plans around those possible outcomes.

Abstract thought is a driver for human growth and ingenuity. Without it, you wouldn’t be able to plan for the future. You wouldn’t be able to tease apart cause and effect. You wouldn’t have scientific advancements and would be forever stuck in a world of superstition.

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Will You Ever Learn?

My daughter is crying that her piano lessons make no sense. It’s been all of about a week, and she’s ready to give up.

Sharps, flats, finger positions, counting the beats. It’s difficult.

Instead she wants to learn violin.

“How will that be any easier?” I ask.

But she’s too frustrated to have a rational conversation, and has no experience with violin to give an answer.

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Free Report for Improved Marketing in 2020

I’ve released a new report for my subscribers to help with marketing your services and products.

Inside Marketing Secrets for Explosive Growth in 2020” covers some of the most important, and ignored, advice on marketing.

Advice known to old-school experts.

Advice ignored by the current advertising giants and their wanna-bes.

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The Coronavirus is Coming for You (part 2)

Economic output has been halted in an attempt to battle the COVID-19 spread

Sorry to write again about the ongoing worldwide clampdown against the spread of the Coronavirus.

My inbox is filled with this topic, and likely yours is too.

In my recent post The Coronavirus is Coming for You (March 3rd) I wrote how the largest impact to most of us would be the economic impact.

And with the widespread closings of schools, restaurants, conferences, and large gatherings of all types, this seems to be holding true.

What we’re starting to see is people are asking questions like this:

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