#desire #focusingillusion #reactance #enemy #choices #marketing #indoctrination #sales #motivation #socialproof #authority #Ikea #blame #mimeticconflict #status #confirmationbias
This week, subscribers to PRL’s Letter List received letters about:
- Power of No
- Headline Tactics
- Media Manipulation
- Defensiveness Defeats your Message
If you can’t handle daily emails to embiggin your noggin… don’t click here, don’t sign up.
Here’s How Highly Successful People Make Little Choices Different From the Rest of Us
If you want to be successful (however you define that)… you can’t do the same things everyone else does #moretv
Secrets about People: A Short and Dangerous Introduction to René Girard
This week I wrote a bit about René Girard to the PRL Letter List. Here’s an introduction to Girard and his explanations of the source of social conflicts, status, and desire.
A Gentleman’s Guide to Indoctrination
Build on what they already believe (Pacing), create your own category (known as the Blue Ocean strategy), and fill their mental space with your persistence (Focusing illusion).
Why You Make Terrible Life Choices
We blame others for their failures, and blame circumstances for our own failures.
How to Achieve Your Goals By Creating an Enemy
We push against those that tell us how to behave: reactance. When we identify an enemy that hopes we fail —perhaps an imaginary enemy even— we motivate ourselves to succeed.
12 Persuasion Techniques That Will Lift Your Conversion Rate
Reciprocity, social proof, authority, the Ikea effect, and more.
Techniques that car salesmen, and others in their organizations, might use to get buyers to sign on the dotted line…
How to Fix the Internet With a Single Regulation
We’re all trapped in our own ‘bubble’ of information that confirms our beliefs and makes everyone else look loony.