Tag: you

When the Power of “You” FAILS

With Amazon’s purchase of Whole Foods, it only makes sense that they expand their Prime service and deals to the grocery chain as well.

If you have a Whole Foods in your area you may have received this flier:

"You" is a strong marketing words, as are "Yes," "Special," and "Deal."
“You” is a strong marketing word, as are “Yes,” “Special,” and “Deal.”

Notice the use of a very hot marketing term: You. Continue reading “When the Power of “You” FAILS”