7 things you’ll learn in Dan Kennedy’s “The Ultimate Sales Letter”

10:20pm

Saint Paul

I was browsing my bookshelf the other night, looking for something to start.

(I have more unfinished books than I have fully-read books. Not every book is worth finishing, I’ve learned… though many I plan to return to… I think…)

Now, I noticed my slightly neglected Dan Kennedy section. Dan is a prolific and accomplished copywriter and businessman who has recently fallen ill.

I pulled down my worn copy of The Ultimate Sales Letter and Continue reading “7 things you’ll learn in Dan Kennedy’s “The Ultimate Sales Letter”“

Persuasion Articles of the Week

Don't be sad, here watch me juggle! mage from Steve Martin's movie "The Jerk", 1979 — *Don’t be sad, here watch me juggle! Image from Steve Martin’s movie “The Jerk”, 1979*

#toxic #positivity #technology #sales #marketing #emotions

Continue reading “Persuasion Articles of the Week”

Operating at the Next Level

No B.S. — this guy has been huge.

6:14am
Saint Paul

I broke a rule and read some email this morning.

(usually I try to skip the email, otherwise I get pulled into a rabbit hole)

I immediately opened a letter from PRL Podcast guest Matt Rizvi.

And what I read… was some sad news. Continue reading “Operating at the Next Level”