Goldmine Marketing

Tag: trust

  • Two essentials to high-ticket sales

    11:51am
    Saint Paul

    Don’t you hate unproductive meetings?

    I’m at my table sipping coffee after a morning run, looking over my notes from a meeting yesterday.

    A rather unproductive one.

    The guest speaker couldn’t give concrete examples of his ideas. He kept trailing off… changing topics mid-sentence… and never completing a thought.

    In short: he couldn’t communicate well. And without examples of his work or ideas… he wasn’t earning my trust.

    It was frustrating and even the host didn’t seem to know where to take the directionless conversation.

    But not all is lost!

    (more…)

  • Persuasion Articles of the Week

    "Computer Guys" by Chris Sit, Flickr, CC-By-2.0
    An all-night cram session isn’t your best tool to learn… “Computer Guys” by Chris Sit, Flickr, CC-By-2.0

    #sleep #crime #marketing #sugar #copywriting #habit #success

     

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  • The Failure of Science

    6:12
    Saint Paul, MN

    Reader, this weekend I met with a PRL subscriber to discuss marketing emails that I am writing for his business.

    Yep, my first paid copywriting gig!

    We bounced around with other conversation topics as well, including my wife’s newfound interest in Reiki energy healing.

    <cue eye-roll>

    My friends asked what I thought of Energy Healing, a topic that’s looked down upon by science and society as being unconfirmed.

    My answer? (more…)