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Magical Thinking: Bombarded with Truth

11:05am Tuesday

Good day! I’m following up on some client phone calls this morning while my kids hang out with my mother-in-law.

Sunday evening, she and I talked late into the night about the coronavirus, a possible return of students to schools in the fall, and —because everything is political these days— the politics of it all.

One thing she brought up was Trump’s recent tweet that we’re getting closer to a vaccine.

“It’s magical thinking,” she said, to raise people’s expectations when there’s no evidence to support it. “Trump does this all the time. He makes things up that just aren’t true.”

Truth, however, isn’t as apparent and unchanging as we’d like to believe.

Persuasion Articles of the Week

Stories captivate our imagination and help to pass along important lessons and information. — *What changes can you make —what demons can you slay— to increase your effectiveness and drive?*

#thinking #memory #pornography #marketing #peak-end-rule #confirmation-bias

Continue reading “Persuasion Articles of the Week”

A New Look at Prospect Theory

9:22pm

Saint Paul

Hey there. I was just thinking — PRL readers are the best.

This past weekend I emailed about Mindset and letting Reality flow—

“Don’t force a round peg into a square hole” kinda thing (actually it was exactly that).

Anyway, one Mr. Haris P. wrote back to agree:

Mindset is everything, you are right. When I get stressed I stop and think of the Prospect Theory that has been fascinating me since I first read it some years ago.  To make a long story short, we always judge situations comparing to something else (point of reference).


When I am stressful at work for example, I stop and think how is my life, what are the real things I value (family, friends and health basically). Suddenly all other issues seem unimportant and trivial. Everything has a solution (apart form health problems) so I should just carry on, find the strength and courage to face my hesitations and fears.


In a few words, I change the mindset and everything seems crystal clear.

Second off, I agree completely with Haris.

Perspective, framing, and contrast all help us to see the situation and get a handle on our emotions and mindset.

But backing up to First off… my immediate reaction was whoa. I hadn’t thought of Prospect Theory quite like that before. Continue reading “A New Look at Prospect Theory”