Direct Response Marketing Copy & Strategy
11:15pm Sunday
Saint Paul, Minnesota
Hey there,
This weekend I took my two kids to the library. I was previously unaware, but there was early voting available for Tuesday’s November election.
“Are you here to vote today?” asked the voting attendant. Continue reading “Why I didn’t vote for my city’s most pressing issue: Trash Collection”
Andrew Carnegie was a business tycoon in the late 1800s… and the richest
man in America.
During an ‘afternoon interview’ —one that stretched into three days— journalist Napoleon Hill asked Carnegie,
What makes for a successful life?
With a twinkle in his eye, Carnegie invited Hill to research that exact question— Continue reading “5 Things to Learn in “Outwitting the Devil” by Napoleon Hill”
#placebo #copywriting #humor #identity #bodylanguage #surveillance
Andrew DeYoung has wanted to be a writer since he started reading Chapter Books in grade school.
And while Andrew’s been a writer for decades, his first published novel has made a splash.
The Exo Project was the winner of the 2017 Minnesota Book Awards for Young Adult Literature! Congratulations Andrew!
I am lucky enough to live across the street from Andrew. We spent an evening together drinking whiskey, chatting about his writing, and discussing the need for validation that comes with the creative process.
I was in NYC a few weeks ago. The color of the season is Army Green. Everywhere you look in NYC, people are wearing Army Green.
I don’t own much Army Green. I don’t like how I look in most shades of green. I tend to avoid green all together (except on Thursdays. Honestly.)
Instead of Army Green in NYC, I wore a white collared shirt, a blue jacket, and grey slacks all weekend. I also had a grey sweater. I wanted to pack minimally and still look put together. I think I did alright. I wasn’t on-trend with that Army Green, which is something I try to avoid anyways.
Maybe you’ve heard the term, “The Clothes Make The Man.” How we present ourselves packs an enormous visual punch. It sets an impression, for better or worse, every time someone sees you. Continue reading “10 Things You’ll Learn from “The Appearance of Power” by Tanner Guzy”