sales Archives » Goldmine Marketing

J. Peterman’s Boring Ego

11:08am
Saint Paul

Remember the J. Peterman character from the Seinfeld TV series?

Last night I was watching Seinfeld (I could say that many times each week).

In this episode, J. Peterman—who sells clothing via catalog using romantic, emotional, visual copy—is taking Elaine out to dinner.

She is afraid of the tedium of listening to Peterman’s stories, so Elaine invites Jerry to join…

7 things you’ll learn in Dan Kennedy’s “The Ultimate Sales Letter”

10:20pm

Saint Paul

I was browsing my bookshelf the other night, looking for something to start.

(I have more unfinished books than I have fully-read books. Not every book is worth finishing, I’ve learned… though many I plan to return to… I think…)

Now, I noticed my slightly neglected Dan Kennedy section. Dan is a prolific and accomplished copywriter and businessman who has recently fallen ill.

I pulled down my worn copy of The Ultimate Sales Letter and Continue reading “7 things you’ll learn in Dan Kennedy’s “The Ultimate Sales Letter”“

Freelance Marketing with Dennis Demori (Persuasion Play Podcast 009)

If you’re into the freelance copywriting and direct response marketing world on Twitter, one name comes up again and again:

Dennis Demori

Dennis is a freelance marketer who focuses his business on email marketing, while dominating the social media scene with his advice for marketers and beginning freelancers.

Opportunity Knocks at 30fps

One thing that most people won’t see during an economic downturn is opportunity.

But opportunity is out there.

And not the $25/hr Deskside Computer Support position that just landed in my inbox.

Real money. Like, $300 to $1,000 for a few hours of work.

When you make a compelling offer to solve someone’s legitimate problems, they’re happy to give you work. (Check out my review of The Secret of Selling Anything, here)

And if you’re decent with a camera and a computer, here are two opportunities I see right now:

Persuasion Articles of the Week

Image "Money bw" by Monochrome, Flickr, CC-By-2.0 — *Become a Rainmaker and see the money flow. Image “Money bw” by Monochrome, Flickr, CC-By-2.0*

#money #sales #technology #values #persuasion #chrissvoss #sports #effort #masshysteria

Continue reading “Persuasion Articles of the Week”

How to Become a Rainmaker
by Jeffrey J Fox

Famous advertising man Claude Hopkins wrote in his book My Life in Advertising that his desire to go into sales was an effort to graduate from the debit class.

In his administrative position, Hopkins recognized that he could only make so much money if he drew a company salary. To graduate from the debit class, Hopkins had to produce income for his employer.

Hopkins became a very successful rainmaker, bringing in the magical rain —money— that allows a company to grow.

Not all sales people are rainmakers… but they could be. You could be.