Goldmine Marketing

Tag: reframe

  • Controlling the Frame

    1:51pm
    Saint Paul

    Hey.

    Today I wanted to highlight the idea of “frame control.”

    A “frame” is the conversation you’re in, and the information present in that frame.

    Frame control is used in both personal relationships and in marketing.

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  • Persuasion Articles of the Week

    Cat Juggling!? So much suffering! Image from Steve Martin's movie "The Jerk", 1979
    Cat Juggling!? So much suffering! Image from Steve Martin’s movie “The Jerk”, 1979

     

    #interpretation #happiness #relationships #attention #suffering #marketing

     

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