Direct Response Marketing Copy & Strategy
I’m in the middle of writing two books.
Ok, not really ‘the middle.’
I say ‘the middle’ because I’ve started writing the books — one of which is available now for subscribers before I finish blowing it up into a full book for sale.
Two Books? Foolish and optimistic me!
Continue reading “The Number One Killer of Your Creativity — and Your Accomplishments”
Mind reading, the art of knowing exactly what the other person is thinking.
It’s a dangerous sport, and one that we’re not very good at. It’s the source of many disagreements and misunderstandings. No matter, we all continue to try.
I’ve certainly tried to finish someone’s sentences and been completely wrong. Haven’t you cut in because you knew exactly what the other person was going to say? How did that work out for you? Not always very well, I would bet.
“I opened the door to see…”
“…She was in the house!?” Continue reading “Mind Reading isn’t Real. Here’s How to Do It.”
Last Friday I got a message from the Universe. Sunday I got another.
Let me back up.
When I first started PersuasionReadingList.com, an early post was about the confirmation bias I had experienced at the time. Numerous, unrelated sources had all suggested that I Offer Water to people.
Coming from multiple sources, it was as if the Universe was talking to me, making sure I didn’t miss the message. I still offer water, the source of life.
There were other messages around that time, too. Learn about Persuasion was one message. Think Big was another.
And now, the Universe is Back.
Continue reading “These are my recent Messages from the Universe”
Once there was a farmer whose frail old horse ran away. The farmer was unable to plow his fields without that old horse. All the people in town were concerned for the old man and his family, asking how he’d be able to handle his bad luck.
The farmer responded, “Bad Luck? Good Luck? Who knows?”
Later in the week, that horse returned with a pack of wild horses. The townspeople were excited for the old man’s fortune.
The farmer responded, “Good Luck? Bad Luck? Who knows?”
The following month was spent breaking the wild horses to work the farm and to sell. During this time, the farmer’s son fell off a horse and broke his leg.
By then everyone knew the farmer’s answer. “Bad Luck? Good Luck? Who knows?”
While the son was healing, the nation went to war. Every able-bodied male was conscripted to fight. The son with the broken leg was allowed to stay home while the neighbors’ sons went off to war.
“Good Luck? Bad Luck? Who knows?“
We often see life’s events in terms of Good or Bad (or maybe even Good vs. Evil). Continue reading “Good Luck? Bad Luck? Who knows?”