1:27pm
Saint Paul
Last week I sat—virtually—with a few dozen other copywriters in a webinar about Financial Copywriting.
If you don’t know, Financial is one of the “Big Three” markets. The other two are Health and Relationships.
This webinar, no doubt, was filled with good advice on writing for companies that sell financial “get rich this week!” type info.
And those promotions generally do well. Because most everyone wants to get rich.
Including the webinar attendees… including me… who were promised that the financial info companies were all in desperate need for copywriters.
“If you can write an email like this one,” said the guest, showing a simple, 5-line message, “then you too can earn big royalties!”
Continue reading “Did I just meet Bruce flippin’ Barton on LinkedIn?”