Direct Response Marketing Copy & Strategy
7:15
Saint Paul, Minnesota
I’m still pumped about my upcoming book, Change State, and what it might be able to do for you.
I have to be honest — sharing the book with my family and friends has been a bit nerve-wracking.
Because, like you… Continue reading “What waits for you?”
Last week we discussed Reactance.
Reactance is people’s natural resistance to your suggestions. People prefer the known, they don’t want to change the status quo. If you suggest a change…
“What makes you so smart!?”
As people of influence, how do we combat people’s natural resistance to being told what to do?
This past weekend I attended a kid’s birthday party with my 5 year old daughter.
The party is at a gymnastics gym in the suburbs. Short and sweet and cake and we’re outta there. The staff takes care of everything, pretty good setup with minimal fuss for the parents.
