Goldmine Marketing

Tag: conversation

  • Umm, ahh, oops: The case for awkward interviews

    9:05am
    Saint Paul

    I saw a video on LinkedIn just now where a woman walks through ehr video production using AI.

    And one of the first things she mentions is how the AI tool can remove filler words.

    The umms… The ahhs… and whatnot.

    I used to do this for my Persuasion Play Podcast episodes.

    Remove filler words. Shorten silences.

    It added hours to my work. Like, 3x the length of the recording. So a 1 hour interview took an additional 3 hours or so. Before adding slides, splicing in the introduction and theme song, and writing show notes.

    And today, AI can do it all for me?

    Great, I’ll pass. Here’s why.

    (more…)

  • Persuasion Articles of the Week

    "Brain" by the Lovelorn Poets, Flickr, CC-By-2.0
    “Brain” by the Lovelorn Poets, Flickr, CC-By-2.0

    #rapport #confidence #conversation #science #drugs #meditation

    (more…)

  • Use This Easy Visual to Help Build Rapport

    Here’s a shocker that you may have heard from me before — People want to help other people that they like!

    "Friends :-)" by @BK, Flickr, CC-By-2.0
    Do your friends make you feel good? “Friends :-)” by @BK, Flickr, CC-By-2.0

    When people like you, they want to help you. They want to spend time with you. They want to do business with you.

    So how do you get people to like you? How do you build that rapport? (more…)

  • Building Rapport for Fun and Profit

    Mirroring behaviour helps build rapport. Image "our bench days" by phlubdr, Flickr, CC-By-2.0
    Mirroring behavior helps build rapport. Image “our bench days” by phlubdr, Flickr, CC-By-2.0

    We choose help people that we like, people that make us happy.

    We like people that are similar to ourselves. People that remind us of our best attributes.

    Therefor, if we want to be persuasive, we must be likable.

    As humans, we mirror one another’s behavior. We reciprocate emotions and we reciprocate favors.

    To be persuasive, you (more…)