10:05am
Saint Paul
Serious students of direct response copywriting know the name Doberman Dan.
Dan started selling bodybuilding guides and supplements in the 1990s as a way to find freedom from his J-O-B as a police officer.
That financial freedom didn’t come quickly, though.
It took Dan some 9 failed businesses before he asked himself,
“Why did I buy THAT thang?”
…and then used the answer to build his own successful business.
Doberman Dan was gracious enough to sit with me and share his story—and a few secrets—for this episode of the Persuasion Play Podcast.
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