Goldmine Marketing

Tag: AIDA

  • Ever tried an Escape Room?

    10:59am
    Saint Paul

    “I hate Wizards.”

    And with that, six of us –– my wife’s two cousins, their spouses, and my wife and I –– enter The Wizard’s Tower.

    Have you ever been in an Escape Room before?

    You get “locked in” a room and have to solve puzzles, sequentially, to get out.

    (more…)

  • 10 Things You’ll Learn in “The Boron Letters” by Gary C. Halbert

    Good day PRL reader!

    I’m at the dining-room table, finishing my licorice tea and wrapping up this week’s post about an excellent book on direct-mail marketing.

    If you send email or physical mail to your clients… this book might be just what you need to increase your conversions.

    The Boron Letters by Gary Halbert and Bond Halbert. (more…)