The dumb generation is here. And they’re my kids.
2:50pm
East of the Mississippi
Maybe you saw the headline:
“Neuroscientist warns Gen Z first generation less cognitively capable than their parents”
Apparently all that social media and video gaming is taking it’s toll.
But don’t worry, AI and universal basic income will save us all!!1!
Or not.
I’m terrible at limiting the screen time in my home.
We try.
But fail more than we’d like to admit.
But I am happy to say, my kids are readers.
Just like their parents.
Turns out, being a reader today is “classist.”
That’s another headline I saw recently.
Give me a break.
You want to expand your knowledge?
Read something.
You don’t?
Scroll on a screen.
The choice is that simple.
“Readers are Leaders.”
Things that rhyme are true, you know.
Know what else is true?
HotButtonCopy.com/order is where you’ll find The Secrets of Emotional, Hot-Button Copywriting.
If, that is, you want to read something that’ll expand your marketing capabilities.
Love you,
Jeffrey G Thomas
Direct Response Copywriter and Growth Partner