These are my recent Messages from the Universe

Last Friday I got a message from the Universe. Sunday I got another.

Let me back up.

When I first started PersuasionReadingList.com, an early post was about the confirmation bias I had experienced at the time. Numerous, unrelated sources had all suggested that I Offer Water to people.

Coming from multiple sources, it was as if the Universe was talking to me, making sure I didn’t miss the message. I still offer water, the source of life.

Full Moon, 2018-03-02, from my Nikon D5100 and a 240mm zoom lens. Image CC-By-2.0 Jeffrey G Thomas
Hi Moon, what’s going on? “SGT’s Full Moon,” 2018-03-02, from my Nikon D5100 and a 240mm zoom lens. Image by Jeffrey G Thomas, CC-By-2.0

There were other messages around that time, too. Learn about Persuasion was one message. Think Big was another.

And now, the Universe is Back.

Continue reading “These are my recent Messages from the Universe”

10 Things I Learned from “Nudge” by Thaler and Sunstein

Most weekends, my wife and I make it a point to write out a dinner menu, spend an hour shopping, and prep for some dinners in the upcoming week.

It’s not the way we’d prefer to spend Sunday morning. It doesn’t matter. We know that having the menu ready and the food in the house is going to massively increase the chances that we will enjoy a home-cooked dinner.

"Mmmmm, Burgers!" by m01229, Flickr, CC-By-2.0
Restaurant food is always ready to please! “Mmmmm, Burgers!” by m01229, Flickr, CC-By-2.0

The ever-present alternative is restaurant food. I love restaurant food! It’s cooked, it’s salty and fatty and delicious, it’s exactly what I wanted, and I can get it brought right to my front door! Continue reading “10 Things I Learned from “Nudge” by Thaler and Sunstein”

What is your Cash really worth? The Law of Diminishing Returns

We’ve all been asked to donate to our favorite causes.

School events, charities, public radio, and politicians have all asked for our cash. They each promise the biggest bang for our buck.

Politicians ask for small donations not because it makes a large difference, but because you'll remain consistant. Image "Bernie Sanders - Caricature" by DonkeyHotey, Flickr, CC-By-2.0
Politicians ask for small donations not because it makes a large difference, but because you’ll remain consistent. Image “Bernie Sanders – Caricature” by DonkeyHotey, Flickr, CC-By-2.0

How about you, have you donated small amounts of cash to any politicians? Continue reading “What is your Cash really worth? The Law of Diminishing Returns”

Inside View vs. Outside View

Most problems are not unique. Chances are, what is happening to you has happened to many others. It will happen again to others.

What's the outside view? Photo "001102" by my new favorite photographer Alexey Gaponov, Flickr, CC-By-2.0
What’s the outside view? Photo “001102” by my new favorite photographer Alexey Gaponov, Flickr, CC-By-2.0
  • New restaurants often fail within five years
  • New love often is blind to incompatibilities
  • ‘Good enough’ mentality often overlooks opportunities

What can you learn from those who have traveled this path before you?

Continue reading “Inside View vs. Outside View”

I Smell a Rat! The Prisoner’s Dilemma

Did you know the original Universities were designed as Prisons to keep unruly young men caged up while their hormones drove risky behavior that threatened the local social harmony?

Rather than allow young people to take risks that help them to grow and experience life, we continue to indoctrinate them with social rules to help keep the order.

The risks available to busy students are far less violent than what may be the alternatives.

I don’t remember everything from University. There certainly weren’t a lot of dangerous risks in the small town where I studied.

Dorm life was a party — and we could smoke indoors! A “career” after graduation seemed a lifetime away. Econ 101 taught me the benefits of Free Trade.

I hated this class! Photo "Amherst63-012" by NealeA, Flickr, CC-By-2.0
I loved this class! Photo “Amherst63-012” by NealeA, Flickr, CC-By-2.0

And while I learned a lot I’m sure, there is plenty that I didn’t learn.

Maybe you, too?

•We didn’t learn how to start a business in university — the mindset of an entrepreneur.

•We didn’t learn how to create and maintain a budget — the mindset of habit.

•We didn’t learn to negotiate — the mindset of persuasion.

This is the reason I’ve started PersuasionReadingList.com — to learn what I should know to understand what moves the human mind, and to share these concepts of influence with you. Continue reading “I Smell a Rat! The Prisoner’s Dilemma”

Use This Easy Visual to Help Build Rapport

Here’s a shocker that you may have heard from me beforePeople want to help other people that they like!

"Friends :-)" by @BK, Flickr, CC-By-2.0
Do your friends make you feel good? “Friends :-)” by @BK, Flickr, CC-By-2.0

When people like you, they want to help you. They want to spend time with you. They want to do business with you.

So how do you get people to like you? How do you build that rapport? Continue reading “Use This Easy Visual to Help Build Rapport”

“Verbal Judo” and 10 Things You’ll Learn from George J. Thompson

People hardly ever say what they mean. Most people are driven by emotions, especially in highly-charged circumstances. Their words reflect those emotions, even if they act otherwise.

The kid (or coworker) that grumbles throughout a task — is still doing that task (even though she’s not framing it in a positive way).

"Verbal Judo" teaches you to redirect verbal aggression as a Professional
“Verbal Judo” teaches you to redirect verbal aggression as a Professional

The spouse, during an argument, who throws out the incorrect idea that Continue reading ““Verbal Judo” and 10 Things You’ll Learn from George J. Thompson”

10 Things I Learned from Andrew DeYoung, award-winning author of “The Exo Project” (Persuasion Play Podcast episode 002)

Andrew DeYoung has wanted to be a writer since he started reading Chapter Books in grade school.

And while Andrew’s been a writer for decades, his first published novel has made a splash.

The Exo Project was the winner of the 2017 Minnesota Book Awards for Young Adult Literature! Congratulations Andrew!

exoproject

I am lucky enough to live across the street from Andrew. We spent an evening together drinking whiskey, chatting about his writing, and discussing the need for validation that comes with the creative process.

Check it out! Continue reading “10 Things I Learned from Andrew DeYoung, award-winning author of “The Exo Project” (Persuasion Play Podcast episode 002)”

10 Things You’ll Learn in “Win Bigly” by Scott Adams

Way back in 2012, my wife and I traveled by Amtrak train to Chicago to visit some friends. Between card games in the bar car and beautiful scenery out the window, I read a book about Negotiation.

I was interested in making more money. I wasn’t sure how to ask or even if I was in the right profession. Continue reading “10 Things You’ll Learn in “Win Bigly” by Scott Adams”

The Problem with Positivity (Negative Embedded Commands)

Imagine you’re at a party. You stop in the kitchen to refill your beverage. You find yourself drawn into a conversation. As the evening (and the conversation) progresses, the kitchen fills with more and more people.

Soon it seems as though the rest of the house must be empty! Everyone is in the kitchen!

People gather where there is food. "Cake!" by Kate Russel, Flickr, CC-By-2.0
People gather where there is food and warmth. “Cake!” by Kate Russel, Flickr, CC-By-2.0

I’m sure you’ve noticed — people love to gather in the kitchen at parties. The hearth is the symbolic center of the home, where food and warmth are found. Continue reading “The Problem with Positivity (Negative Embedded Commands)”